Production of a series of short videos for Samsung Galaxy Thursday.
Working with the talented emerging artist Ariete, the project aimed
to promote the brand and generate awareness for an upcoming Samsung device.
The video
assets included a live performance of an unreleased single, a revealing
interview with the artist, and visually striking IDs and photos to launch the
project. Together, this contents reflected a dynamic and engaging campaign that showcased
both Ariete's talent and the innovative offerings of Samsung.
Samsung Galaxy Thursday - Ariete Live Performance
Video Production
2022
cc: Universal Music Group, Italy - Bomba Dischi - Samsung
Shooting:
Gabriele Wiedenmann,Manuela Belli
Editing & Post Production:
Gabriele Wiedenmann, Manuela Belli
Gabriele Wiedenmann,Manuela Belli
Editing & Post Production:
Gabriele Wiedenmann, Manuela Belli
Interview:
The campaign included a short
story interview video for Ariete's highly anticipated album
"Specchio." Throughout the interview, I incorporated scenes of
Ariete interacting with the Samsung flip-phone, highlighting its distinctive
features. This project aimed to enhance the storytelling experience and
showcase the artist's connection with the device, bridging the gap between
technology and music.
Some shots from the production:
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